PBLB The Fellow Who Doesn't Care Is Flat On His Feet Print Princesse de Cirque This poster is linen-backed on

This poster is linen-backed on canvas

We are all up against competition--each of us and all of us

America's greatest reading buy"

We must satisfy customers to keep the 'life blood' flowing

" (A novelty for children and adults

PBLB The Fellow Who Doesn't Care Is Flat On His Feet Print Princesse de Cirque This poster is linen-backed on"The fellow who doesn't care is 'flat on his feet.' The fellow who cases is 'on his toes,' always reaching for that better performance that makes him more valuable to himself and his team." Original poster from 1948 Produce Better, Live Better (PBLB) campaign intended to increase American productivity. Poster design by Victor B. Wells